About us

AREA Overview

Alternative Real Estate Advisors – ‘AREA’ was founded in 2021 with the ambition of bringing deeper knowledge and forensic detail to the Beds sector which would unlock opportunities and drive outperformance.

Today AREA has grown to be retained advisors across the alternatives sector to several leading institutional investors, developers, operators and universities.  Tailoring advice to the needs of each client, AREA utilise knowledge from having worked within operational platforms to provide an unrivalled level of expertise.

Our Story

AREA is a unique Alternatives Advisory business, supporting the activities of institutions, asset managers, developers and occupiers predominantly in the BTR, Hospitality, Leisure & Student Accommodation sectors through, investment, developer and operator services.

The business is led by Richard Servidei, formerly Investment Director at JLL, and Matthew Neal, formerly Investment Manager at Get Living, IQ Student and Capital & Counties. The leadership brings together deep knowledge of both the investment and operating side of long income real estate, supported by a team of talented analysts and agents.

Since 2021 AREA have advised on +£1bn of successful transactions. In the last 12 months alone, the team have been retained to advise on £0.45bn of operational real estate transactions.   Our Operational Advisory service division are retained to work with our client’s 3rd party property management partners annually to set revenue and operating budgets on over 10,000 living units across the UK and Ireland. AREA’s advisory team achieve an average 9% year-on-year rental growth across retained beds, which is typically 2-3% higher than the proposal our clients initially receive from their property managers.

What makes us unique?

Our operational knowledge and data analysis drives intelligent development and investment decisions and sets assets up for success. Our investment and development expertise sets assets up for operational excellence. We are honest, responsible and committed to always striving for the best possible results
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This is applied throughout the lifecycle of an asset – from development to transactional activities and in operation or asset management. We are our clients’ secret weapons – preempting and solving problems before they arise and finding the opportunities that others cannot see.
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It is this forensic approach that drives competitive advantage to our clients. That’s why they choose us again and again to support, oversee and drive performance.

Our Experts

Richard Servidei
Director
richard.servidei@arealtd.co.uk
+44 7713 154 272
Matthew Neal
Director
matthew.neal@arealtd.co.uk
+44 7741 246 899
Danielle Croome
Director
danielle.croome@arealtd.co.uk
Sam Bolton
Associate Director
sam.bolton@arealtd.co.uk
+44 7872 101 107
Talitha Russell
Associate Director
talitha.russell@arealtd.co.uk
+44 7876 017 057
Matt Pickering
Associate Director
matt.pickering@arealtd.co.uk
+44 7826 747 254
Jamie Prickett
Senior Surveyor
jamie.prickett@arealtd.co.uk
+44 7436 874 540
Karolina Mickiewicz
Surveyor
karolina.mickiewicz@arealtd.co.uk
+44 7393 341 372
Ben White
Graduate Surveyor
ben.white@arealtd.co.uk
+44 7387 503 370
George Inman
Graduate Investment Analyst
george.inman@arealtd.co.uk
+447860638272

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